A strategic clarity tool for physical product founders who
care about people, the planet, and their energy.
Lock in this price while it's a steal— before it goes up!
You're a founder with a meaningful idea— One that deserves more than guesswork and generic advice.
You don't need another course. You need a system built for clarity, alignment, and confidence.
Evaluate your
physical product idea
Align it with real
customer needs
Move forward—or pause
—with clarity, not fear
This isn't about rushing to launch.
It's about building what matters, from the very beginning.
FROM:
$599
NOW:
$199
**One-time purchase. Yours to use with every new idea.
You've been sitting with your product idea for weeks. Maybe months.
You care deeply about building something that's ethical, useful, and aligned with your values. But every time you try to take action, you get stuck in the fog:
You're not afraid to work hard. You just want to know that you're working on the right thing.
"The world doesn't need more products. It needs better ones."— Uche Ekhator Mobayode, Creator of the Idea Validation Kit™
That's exactly why this kit was built—for founders like you. Not to hype you up, but to ground you in what matters most.
A PhD economist and certified Impact Measurement Specialist who left my role as an economist at the World Bank to be more present with my children and build what matters.
With 15 years of experience across economics, social science, market research, and UX strategy, I've conducted hundreds of interviews and usability studies to understand what people need — and why so many products miss the mark.
But when I decided to launch a product of my own, I realized something important:
Even with all my training, it was easy to fall into the trap of building from assumptions.
So I created the system I wish I had when I started — a clear, rigorous, yet human way to test ideas before spending time, money, and energy on the wrong thing.
I used this exact method with my team to validate an entire lifespan skincare line for my clean beauty brand, Gently Radiant Skin™ — and now I use it with product founders across industries.
You don't need to be a seasoned researcher. You don't need to chase a dozen mentors. You just need a system.
This is it.
"The world doesn't need more products. It needs better ones."
"Clarity isn't just strategy — it's good business."
"You can't build something that honors your customers and your values"
(Included at no extra cost)
A simple but strategic framework to help you think through costs and profit margins.
Built for beginners. Rooted in real pricing logic.
A curated list of tools and tips to help you find and vet ethical, cost-effective suppliers.
Want to test or grow your audience pre-launch?
This guide shows how to start with small budgets and strategic messaging.
This kit is especially powerful if you plan to build a brand, not just one product.
Even if you're starting small, it helps uncover future product opportunities that naturally fit your vision and customer needs.
This kit is made for founders, makers, and dreamers who want to build products that actually matter.
You have a physical product idea but don't know if it's worth building.
You're starting with one product—but ultimately dreaming of a brand.
You've built before and want a better process this time.
You're tired of spinning your wheels and second-guessing every decision.
You want a thoughtful, ethical, and smart way to validate your idea—without wasting energy or resources.
You don't need a business plan, a big fund, or a massive team to use this kit. If you have an idea—and the desire to build it right— you're exactly where you need to be.
Skincare
Wellness goods
Kids and baby products
Stationery
Apparel and lifestyle
Home essentials
Accessories
...if it's physical, it fits
The Idea Validation Kit is one of the few validation systems designed specifically for physical products—and for founders who care about values as much as results.
You get a proven 5-part approach, not vague advice. It walks you step-by-step through the decisions that matter most—before you build.
This isn't theory. It was used to build the entire Gently Radiant Skin™ product line—from ideation to execution.
You don't need a product team or MBA to use this kit. Every tool is simple, strategic, and startup-friendly.
Even if you're starting with one product, this kit helps you build like a founder—one who's planning for scale, sustainability, and aligned growth.
"I left my economist role at the World Bank to be more present for my kids—and to build what matters most."
As a trained economist, certified UX specialist, and founder, I've experienced firsthand how hard it is.
What's clear? People don't need more stuff. They need better products built by people who care.— Uche Ekhator Mobayode, Creator of the Idea Validation Kit™
See what changes when you finally have a system built for conscious product founders like you.
Guessing your way forward
Piecing together advice from 10 different places
Second-guessing everything and starting over again
Spending money on samples, branding, or manufacturers too soon
Unsure if your product is solving a real problem
Months of overthinking, little progress
Making decisions based on clarity and alignment
Using one system, built with your values in mind
Trusting your roadmap with confidence
Validating first—before investing your time, energy, or dollars
Deep understanding of what your customer needs
Clear next steps, grounded in insight
Let's clear things up—so you can move forward with clarity, not hesitation.
Not at all. This kit is perfect whether you're dreaming up your first product or revisiting an idea that needs more clarity. Even experienced founders use it to refine and test new product lines.
No, you don't need prototypes or samples to start. This kit is designed to help you validate your idea before you invest in prototyping, which can save you significant time and money.
Not at all! While the kit was tested with skincare products, it works for any physical product - from home goods to accessories, wellness products to tech gadgets. The framework is universal.
Absolutely! This kit actually helps you build the foundation for a solid business plan. You'll gain clarity on your market, customers, and product-market fit before diving into detailed business planning.
Yes! This is a one-time purchase that you can use for every new product idea you have. Many founders use it repeatedly as they expand their product lines or explore new concepts.
No special software required! The kit comes as downloadable PDFs and worksheets that you can use with any basic tools you already have - even just pen and paper.
If you have an idea that's been on your mind, you're ready! This kit is designed to meet you wherever you are in your journey - whether you're just starting to think about a product or ready to take action.
Here's what real founders say after using the Idea Validation Kit™ to move forward with confidence.
"After getting this from our founder, I used the kit to validate over 20 products including skincare and accessories for our clean skincare brand. Now we're launching with a full range of aligned products."
The Idea Validation Kit™ gives you the clarity, strategy, and confidence to build products that matter—without the overwhelm, overthinking, or waste.
A proven clarity system backed by 15+ years of strategy, economics, and user research
A step-by-step decision map you can reuse every time a new idea sparks
Peace of mind that you're building something meaningful, not just marketable
Tools you can trust—and use again and again
You don't need to stay stuck. You don't need another course.
You don't need more motivation.
You need a clear system. One you'll actually use.
This is it.